Showing blogs for: Customer experience

The road to maximum usability leads through minimal cognitive load

by Csilla Herendy | November 6, 2020 | 16

Read moreHow easily users can find the content they are looking for on a website and how easily they can solve the planned tasks is affected by the actual cognitive load required to use the site or application. These can be physical in nature, like having to scroll too much or click far too often on the site.

What is service design and why should a banking service be designed?

by Zsuzsanna Imrei | July 6, 2020 | 10

Read moreThe life cycle of a service can be divided into 5 parts according to the methodology of the ITIL (Information Technology Infrastructure Library): Service strategy Service design Service implementation (implementation and conversion) Service operation Service development, optimization   Basically, service design focuses on the overall service experience and the design of the service delivery process and strategy. It focuses on crucial points of contact with customers such as initial contact, engagement phase, and feedback on post-consumption experiences.

How service design optimizes passenger flow?

by Zsuzsanna Imrei | April 18, 2019 | 4

Read moreWhat is service design and why is it important to use at airports? Service design is a process to organize people, infrastructure and communication of service to optimize its quality and the relationship between the service provider and the customer. The purpose of service design is to create a service which is user-centered, relevant and competitive.

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